Christian Retail Industry Report
Over the past year our consulting activities encountered a number of Christian retailers under stress. Some closed their stores, some tried to reengineer their product offerings, some attempted diversifying their retail format and some just hunkered down hoping to ride out the market changes. After watching these efforts, we undertook this study to see if there were any specific strategic recommendations to be made to this industry and its various participants.
Our conclusions are that the Christian retail activities are indeed under continuing and severe market shifts. The different participants will need to apply good business disciplines in grappling with their opportunities and threats. Christian retail will continue to be around, but its face will be quite different. Therefore, current and future enterprises in this sector need to stay close to their customer base and move with these trends. There is no single approach that works for everyone.
This research report is designed to help the retailer in assessing his situation. Conclusions contained herein are based upon data discovered...
Click below to read and print the entire article in PDF.
| Attachment | Size |
|---|---|
| REPORT. Christian Retail Industry Research.pdf | 91.07 KB |
Further industry stress
Since publishing this report we've been contacted by bookstores indicating that the current economy has added further stress to their operations, and cutting costs has not proven a strategy that will permit survival. We are saddened by the further closing of some of these stores.
Bookstores at schools, colleges and seminaries
Thank you for all the work on this study, Phil and Sharon.
I wonder how this will all shake out in the months and years to come in the educational context?
Will institutions tend to move more to in-house or outsource solutions??
How does an Amazon solution compare to the home grown approach in relation to building the enterprise value of the mission???